Crowdsourcing (why the power of the crowd is driving the future of business), by Jeff Howe, Crown Business 2008.
The serious business of software is hearty subject. Like most hearty subjects, I choose not to begin at the first page of the text but to jump directly to the conclusion. This 288 page book has a 9 page conclusion. This is 8 pages too many. I will summarize this conclusion:
If you build shit, people will use it but people won’t build that shit for you for free. Sorry sucker.
And that is called “street knowledge”. Peace.
